Why Amazon Bet (Almost) A Billion On Certainty
PYMNTS
APRIL 29, 2019
The need for creating certainty is why QSRs are hopping on the mobile order-ahead bandwagon. Plastic cards and the card rails are reliable and certain, at the physical store as well as online. Speaking of online, uncertainty over shopping online is what gave birth to PayPal in 1998. Certainty as Retail’s Disruptor.
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