2018: The Year Of The Confident Consumer
PYMNTS
DECEMBER 29, 2018
At the close of 2018, the consumer’s outlook on things is several shades brighter than it was a decade ago. Amazon reported a record-breaking holiday season and was reportedly a major beneficiary of confident consumers’ appetite to shut down 2018 with some serious spending. Overall digital sales surged upwards 19 percent in 2018.
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