Digital-First Economy Redefines Retail And Consumer Behavior
PYMNTS
DECEMBER 24, 2020
When it’s said and done there was only one story that mattered in the retail universe this year and it was the rise of the digital-first economy. eCommerce spiked because consumers demanded it and drove it. One was driven by demand; the other was driven by necessity. The numbers speak for themselves. D2C Explodes.
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