Leveraging Alternative Data to Extend Credit to More Borrowers
FICO
MAY 22, 2019
Note that demand deposit account (DDA) data such as this is estimated to exist for nearly 250 million Americans, but is found in less than 1 percent of traditional credit bureau files. consumers without sufficient credit history to generate a FICO® Score can now be scored reliably through the use of this DDA data.
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