Spinning Raw Data Into Synthetic (Revenue) Gold For FIs
PYMNTS
JUNE 11, 2019
It typically includes credit card data, addresses, names and even Social Security numbers. Koch explained that synthetic data is a fake data set that “doesn’t have any risk to the raw data set, yet it retains data accuracy of the original data set.”. Those fears, he added, can be solved through the use of synthetic data.
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